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Ritu Kumar Sherwani Collection

The Pioneer of Indian fashion. Ritu Kumar started her journey in 1960s as a student of art history from Lady Irwin College. White studying museology in Calcutta, she happend to visit Serampore, a small colony of hand block printers that were out of work. She began a small enterprise of giving designs that the printers began working on. The results of this effort were beautiful hand-block printed sarees. After a couple of exhibitions in Kolkata, it did not take long for her designs to gain popularity in India and internationally.

Ritu Kumar Jamawar off white and golden sherwani for groom with embellishment on the collar, front and sleeves

Product Code: MS201453

  • Color: off white and gold
  • Fabric: jamawar
  • Embellished collar
  • Embellished sleeves cuff
  • Thread stripes with stones details on the right front panel
  • Beautiful large size embellished motif on the left front panel with
  • Five medium size diamond shape embellishment motifs on front with stone details
  • Comes with complimented off white kurta and shalwar inner

Made in Pakistan

Ritu Kumar Front open groom sherwani in black velvet with kurta and pajama

Product Code: MS201452

  • Color: black
  • Fabric: velvet
  • Embroidered collar
  • Front open style sherwani
  • Embroidered neckline
  • Thind embroidered edges on both front
  • Embroidered border on sleeves cuff
  • Comes with complimented black kurta and off white churidar pajama

Made in Pakistan

Ritu Kumar Front open groom sherwani in off white raw silk with off white kurta shalwar

Product Code: MS201451

  • Color: off white
  • Fabric: raw silk
  • Embroidered collar
  • Front open style sherwani
  • Embroidered border on both front
  • Comes with complimented off white kurta shalwar inner

Made in Pakistan

Ritu Kumar Velvet dark red groom sherwani with embroidery on collar and sleeeves

Product Code: MS201450

  • Color: dark red
  • Fabric: velvet
  • Embroidered collar with rounded edges
  • Embroidered motif on bicep
  • Embroidered front buttons
  • Comes with complimented black kurta pajama inner

Made in Pakistan

Ritu Kumar Embroidered front open style velvet dark blue sherwani with black kurta pajama

Product Code: MS201449

  • Color: dark blue
  • Fabric: velvet
  • Contrast embroidered thread work on the collar
  • Embroidery all over the front
  • Embroidery on sleeves hem
  • Comes with complimented black kurta pajama inner
  • Jewelled brooch and other accessories are not included

Made in Pakistan

Ritu Kumar Embroidered velvet maroon sherwani with off white shalwar

Product Code: MS201447

  • Color: maroon
  • Fabric: velvet
  • Embroidered collar
  • Embroidery on the front buttons
  • Comes with complimented off white kurta salwar inner
  • Jewelled brooch and other accessories are not included

Made in Pakistan

Ritu Kumar Fully embroidered off white jamawar groom sherwani with kurta shalwar

Product Code: MS201446

  • Color: off white
  • Fabric: jamawar
  • Embellished collar
  • Embroidery all over the front and sleeves
  • Comes with complimented off white kurta salwar inner

Made in Pakistan

Ritu Kumar Front open style jamawar gold sherwani with off white churidar pajama

Product Code: MS201445

  • Color: gold
  • Fabric: jamawar
  • Embroidery all over the front
  • Embroidery on sleeves cuff and biceps
  • Comes with complimented off white kurta and churidar pajama inner

Made in Pakistan

Ritu Kumar began her fashion business in Kolkata, using two small tables and hand-block printing techniques. Beginning with bridal wear and evening clothes in the 1960s and 70s, she eventually moved into the international market in the subsequent two decades. As well as shops in India, Kumar’s company has also opened branches in Paris, London and New York. The London branch closed after three years, in 1999. Her company’s annual turnover at the time was the highest of any Indian fashion outlet, estimated at around ₹10 billion. In 2002 she launched the “Label” line in partnership with her son Amrish. Ritu Kumar discusses her career at length in a recent interview for the Creating Emerging Markets project at the Harvard Business School, beginning with how she first broke into the Paris and New York fashion houses and department stores in the 1970s.

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